Case Study: 

Building the best candidate experience increases revenue by 30%

How a 130-million dollar healthcare agency used a mobile-first staffing platform to capture the market shift in candidate expectations, increase revenue and go toe-to-toe with large healthcare agencies and technology disruptors.

About CoreMedical Group

CoreMedical Group is a leading healthcare staffing and recruiting agency specializing in the placement of traveling nurses, traveling therapists, permanent nurses, and physicians.

They engaged ActivateStaff to launch a white-labelled mobile app and platform first to their travelling therapists, with plans to later roll out to their travelling nurses. They wanted to create a competitive candidate experience that would streamline placements, increase retention, and help them continue to be a first choice agency in an increasingly competitive market.

Core Medical Group

Challenge

Healthcare staffing was seeing rapid adoption of self serve technology that was changing candidate expectations. Also, while some healthcare segments were growing in 2020, other placements like therapy were faltering due to to lack of demand.

Solution

CoreMedical knew that to stay competitive and best capture revenue rebounds in allied healthcare, they’d need to roll out their own candidate mobile technology that addressed the desire for self service.

Given the time and resources it would take to build their own solution, they opted for a staffing-platform-as-a-service provider instead.

Result

The CoreMedical team has been able to consistently attract and retain clinicians through their mobile app. They’ve also been able to save recruiters hours each day that used to be spent searching databases for good fit jobs, and contacting candidates to update information.

That time can now be used for relationship building and other high value activities, increasing productivity by up to 50% and revenue by 30%.

Case Study: 

Building the best candidate experience increases revenue by 30%

How a 130-million dollar healthcare agency used a mobile-first staffing platform to capture the market shift in candidate expectations, increase revenue and go toe-to-toe with large healthcare agencies and technology disruptors.

About CoreMedical Group

CoreMedical Group is a leading healthcare staffing and recruiting agency specializing in the placement of traveling nurses, traveling therapists, permanent nurses, and physicians.

They engaged ActivateStaff to launch a white-labelled mobile app and platform first to their travelling therapists, with plans to later roll out to their travelling nurses. They wanted to create a competitive candidate experience that would streamline placements, increase retention, and help them continue to be a first choice agency in an increasingly competitive market.

Core Medical Group

Challenge

Healthcare staffing was seeing rapid adoption of self serve technology that was changing candidate expectations. Also, while some healthcare segments were growing in 2020, other placements like therapy were faltering due to to lack of demand.

Solution

CoreMedical knew that to stay competitive and best capture revenue rebounds in allied healthcare, they’d need to roll out their own candidate mobile technology that addressed the desire for self service.

Given the time and resources it would take to build their own solution, they opted for a staffing-platform-as-a-service provider instead.

Result

The CoreMedical team has been able to consistently attract and retain clinicians through their mobile app. They’ve also been able to save recruiters hours each day that used to be spent searching databases for good fit jobs, and contacting candidates to update information.

That time can now be used for relationship building and other high value activities, increasing productivity by up to 50% and revenue by 30%.

Case Study: 

Building the best candidate experience increases revenue by 30%

How a 130-million dollar healthcare agency used a mobile-first staffing platform to capture the market shift in candidate expectations, increase revenue and go toe-to-toe with large healthcare agencies and technology disruptors.

About CoreMedical Group

CoreMedical Group is a leading healthcare staffing and recruiting agency specializing in the placement of traveling nurses, traveling therapists, permanent nurses, and physicians.

They engaged ActivateStaff to launch a white-labelled mobile app and platform first to their travelling therapists, with plans to later roll out to their travelling nurses. They wanted to create a competitive candidate experience that would streamline placements, increase retention, and help them continue to be a first choice agency in an increasingly competitive market.

Core Medical Group

Challenge

Healthcare staffing was seeing rapid adoption of self serve technology that was changing candidate expectations. Also, while some healthcare segments were growing in 2020, other placements like therapy were faltering due to to lack of demand.

Solution

CoreMedical knew that to stay competitive and best capture revenue rebounds in allied healthcare, they’d need to roll out their own candidate mobile technology that addressed the desire for self service.

Given the time and resources it would take to build their own solution, they opted for a staffing-platform-as-a-service provider instead.

Result

The CoreMedical team has been able to consistently attract and retain clinicians through their mobile app. They’ve also been able to save recruiters hours each day that used to be spent searching databases for good fit jobs, and contacting candidates to update information.

That time can now be used for relationship building and other high value activities, increasing productivity by up to 50% and revenue by 30%.

Revenue increase

Within just 8 weeks of implementing ActivateStaff, CoreMedical was able to increase revenue by 30% in their Allied division.

Placement streamlining
By removing friction from the candidate journey,  CoreMedical was able to create a repeatable 24-hour placement cycle.
Recruiters time saved

By enabling candidate self-serve and other functionality, CoreMedical recruiters are now saving 1 to 4 hours a day.

700% download goal

Just 8 weeks after launching the platform, CoreMedical was able to surpass their app download goal by more than 700%

Revenue increase

Within just 8 weeks of implementing ActivateStaff, CoreMedical was able to increase revenue by 30% in their Allied division.

Placement streamlining
By removing friction from the candidate journey,  CoreMedical was able to create a repeatable 24-hour placement cycle.
Recruiters time saved

By enabling candidate self-serve and other functionality, CoreMedical recruiters are now saving 1 to 4 hours a day.

700% download goal

Just 8 weeks after launching the platform, CoreMedical was able to surpass their app download goal by more than 700%