Mobile communication is the preferred way to reach the majority of today’s workforce, especially those who are part of the growing gig economy. Having a workforce management tool that allows you to communicate via someone’s preferred method, whether it’s text, in-app chat, email, or a combination, makes it easier to engage workers.
Beyond increasing seamless communication between recruiters, clients, and candidates, mobile apps can provide benefits for better branding, tracking workers, and analytics.
Provide a centralized, real-time communication hub
Having a real-time communication hub empowers workers by providing a direct channel to a recruiter, and ensures easy access to the placement details needed in one place.
Pre-filter with up-to-date worker information
Allowing workers to update their own information, such as availability and skills, has several benefits. It empowers workers, giving them flexibility in the types of jobs they want to qualify for, and allows recruiters to target best-fit workers. Recruiters can save time during their outreach by pre-filtering through key fields and setting up communication campaigns that targets skills and availability.
Track workers through geo-fencing
Mobile apps allow you to utilize every smartphone’s built-in geo-tracking fencing to track workers. This allows recruiters to ensure a worker is clocking in/out from the work site and not in transition to/from the site.
Increase your brand exposure
As an agency, your custom-branded mobile app allows you to increase your brand’s exposure to your workforce. It also helps to differentiate you from your competitors, and attract more workers. In addition, having a positive in-app user experience strengthens your brand equity.
Gather worker statistics, & improve engagement
Mobile apps help gather insightful and valuable data on candidate engagement so recruiters can dive deeper to find meaning and drive success. For example, you can find out what workers’ true job preferences are by easily tracking what they search for and which mobile messages they interact with.
Improve candidate experience- Make the switch
